Definition: Break-even analysis is a financial tool used by businesses to determine the point at which their total revenue equals their...

Definition: Opportunity cost refers to the value of the next best alternative foregone when a choice is made, representing the benefits...

Definition: Angel investors are individuals who provide financial support and mentorship to early-stage startups in exchange for equity...

Definition: A patent is a form of intellectual property protection that grants exclusive rights to inventors for their inventions. It...

Definition: A non-disclosure agreement (NDA) is a legally binding contract between two or more parties that outlines the confidential...

Definition: A franchise is a business model where an entrepreneur, known as a franchisee, purchases the rights to operate a business...

Definition: The target market refers to a specific group of customers or consumers that a business aims to serve with its products or...

Definition: A value proposition is a statement that explains the unique value and benefits that a product, service, or brand offers to...

Definition: Return on Investment (ROI) is a financial metric used to evaluate the profitability of an investment. It measures the return...

A sales funnel, also known as a purchase funnel, is a visual representation of the customer journey from the initial stage of awareness...

Definition: A sales funnel, also known as a purchase funnel, is a visual representation of the customer journey from the initial stage of...

Pricing strategy refers to the approach businesses use to set the price of their products or services. It involves considering various...

Venture capital, a vital source of funding for early-stage startups and high-growth companies, can be a game-changer in the...

Conversion rate is a vital metric in the realm of online business, indicating the effectiveness of your website or marketing efforts in...

Step 1: Define your goals. What do you want to achieve by selling your business? Do you want to retire, start a new venture, or simply...

Risk Management: An exit strategy helps the business owner manage the risk associated with the inherently unpredictable nature of...

In this article, we discuss 20 reasons why hiring a business strategist to work with small and medium-sized businesses (SMBs) is a smart...

1. Choose a business strategist with experience and expertise in your industry. This will help ensure that they understand your unique...